I had an interesting chat the other day with a friend who’s job it is to help companies establish a culture of creativity and innovation. As we talked about the challenges of achieving this, it was clear that identifying both the challenges and obstacles wasn’t as difficult as getting a company to implement the necessary strategies to rectify it. He turned to me and asked, “How would I do it?”
In 2012 I completed my masters degree in leading innovation and change. What stood out were the importance of creativity and innovation, as two crucial key ingredients that enabled some companies and people to excel over time, whilst others failed. In simple terms creativity is seen as coming up with those big ideas, whilst innovation is about applying them. Taking my own personal experience as a martial artist and coach for over two decades, I began to think about how these two key ingredients creativity and innovation show up on the mat, and how in turn I could leverage that with my clients.